Category Archives: Style and Grammar

Grrrls Don’t Need No Stinkin’ Vowels: A Curmudgeonly Rant about Modern Words

In his August 1, 2012, post in mental_floss, Lucas Reilly lists “35 Modern Words Recently Added to the Dictionary.” The dictionary in question is the British Oxford English Dictionary Online, and after looking over Reilly’s sampler of its newer members, … Continue reading

Posted in Funny and Weird Stuff, Style and Grammar, Writing and Copywriting | Tagged , , , , , | Comments Off on Grrrls Don’t Need No Stinkin’ Vowels: A Curmudgeonly Rant about Modern Words

Writing Tip: In Praise of the Long Sentence

I confess that I’m predisposed toward short sentences. Snappy and concise, that’s how I like ’em. Fragments? Yes, please. Blame it on my copywriting background, wherein I learned the virtues of brief-and-bouncy. Blame it on conditioning by today’s postmodern, sound-bite … Continue reading

Posted in Style and Grammar, Writing and Copywriting | Tagged , , , , , , | 2 Comments

Copywriting Quick-Tip: Give Adjectives and Adverbs a Break

Poor modifiers! Overworked and underpaid, that’s what they are, constantly making up for other parts of grammar that fail to pull their weight. Look, I’m not priggish when it comes to adjectives and adverbs. I use them constantly (see?). But … Continue reading

Posted in Copywriting, Style and Grammar | Tagged , , , , , | Comments Off on Copywriting Quick-Tip: Give Adjectives and Adverbs a Break