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Tag Archives: how to write well
Writing Tips for Speakers: Tip #12–Use Italics for Emphasis Sparingly
Remember the story of the boy who cried wolf? Keep it in mind when you use italics for emphasis. Used conservatively, italics tell the reader, Notice! Vital information! But when you use them too liberally, italics have the opposite effect. … Continue reading
Posted in Uncategorized
Tagged how to use italics, how to write well, overuse of italics, writing tips for public speakers
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Writing Tips for Speakers: Tip #5–Use the Right Word
I occasionally find myself puzzling over an author’s word choice. Why did the author pick that word? For variety? For effect? Because it sounds cool? To impress? In any case, the word has drawn my attention as an editor for … Continue reading
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Tagged how not to use a thesaurus, how to write well, incorrect word usages, use the right word, use your dictionary, word usage
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On the Discipline of Writing
You’ve heard it said, and it’s true, that writing is a discipline. I learned this from my fourteen years as an in-house copywriter. The deadline-driven environment of a publishing house doesn’t allow the luxury of waiting for inspiration to hit. … Continue reading
Posted in My Book, Uncategorized, Writing and Copywriting
Tagged choosing to write, discipline of writing, how to write well
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